IAS Korea announced a new partnership with Echoit! 

The global technology company Industrial Application Software (IAS) services its own brand canias4.0 technologies which includes ERP, IoT, Cloud, Big Data, software, and hardware solution all over the world. IAS Korea especially continues its success in local market and announced a new partnership with the local consulting firm Echoit, one of the biggest IT service provider in Korea and also services RPA (Robotic Process Automation) solution.

Niche Market Strategy 

The signing ceremony was held at IAS Korea’s office in Seoul. At the ceremony, Choi, Byungyoung, the vice president at Echoit stated that “We have been studied and researched canias4.0 and concluded the result to become a partner. It is a red ocean; however, there is a chance of winning if we target a niche market.” Murat Karsli, Country Manager at IAS Korea mentioned that “most local ERP brands are focused on the financial accounting system. Contrary to these systems, we provide an all-in-one solution.” Karsli continues stated that “and we believe this is our virtue in the local market, which is the winning point.”

TROIA, charming point of our solution 

Following the signing of the partnership, both companies agreed to discuss IBA Business Academy in the near future. Echoit has more than 700 of various project experiences with strong manpower resources; however, canias4.0 is a barely new to the market. Karsli said “with proper IBA training, all employees can adapt canias4.0 modules and TROIA easily. Especially those who are developers and consultants will become infatuated with canias4.0 once they learn the system. This is our charming point.”